The Comcast example might not be the blueprint for followers.
On one hand the twitter user numbers still seem to be growing fast, on the other hand I see lot of the communication moving to other platforms like Facebook. User numbers not necessarily visualize the amount of valuable information that is transmitted through such a platform.
My personal feeling is that the future will be a mashup of several social networks. Users will be looking for applications that combine the data streams seamless. I am using TweetDeck which has Facebook and MySpace connectivity already.
The idea of short messages enriched with pictures, location information and links to other sites might stay, but will twitter be around in a couple of years? Who knows…
I really enjoyed reading your post Guido. Based upon your interest you may also want to review my post on Social Business Strategy, Social Support Communities, and the like:
ReplyDeletehttp://johnfmoore.wordpress.com/2009/09/29/social-crm-is-dead-long-live-social-business-strategy/
Would love to hear your thoughts.
John
It does seem more likely that a one stop shopping approach will succeed, because people will tire of going to different places for each communication. Or, like you also mentioned, tools that bring all that communication to one place.
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